Marketing & Advertising - , ,
The Jewish Community Circle was established in 1996 as an advertising medium to meet the unique needs of the Jewish consumer.It started as a 2-page black and white flier under its original name ‘Yiddishe Gesheften' meaning Jewish business, listing classified ads only, distributed to 1000 households. Before too long we were asked to include display ads for small and large businesses which were keen to attract Jewish customers. We progressed to a catalogue, adding the slogan "the Jewish Community Advertiser", and employed the services of a professional distributing company to handle our increased circulation.