BioTech/Drugs - N/A, N/A, N/A
Youreka Science was born in a San Francisco public school classroom. Florie, a PhD student at UCSF, was teaching 5th graders about the structure of a cell. When she was planning lesson with the teacher, she realized how valuable it would be to incorporate recent scientific findings to the classroom curriculum to bring textbook principles to life. This idea expanded beyond the classroom to reach all of the members of the public. How empowering would it be for patients to better understand the underlying biology of their disease and learn how new treatments work to fight their illness? How enlightening would it be for citizens to be part of the discovery process and see their tax dollars at work from the beginning? How rewarding would it be for scientists to see their research understood and appreciated by the very people that support their work? Youreka Science was born from the idea of making scientific findings accessible to the general public through fun whiteboard videos, with the goal of empowering citizens and improving health.
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