Architecture Firm/Engineering Firm - New York, NY, US
Brands are at their best when they're felt, when we connect with them. By working to reveal the core of our clients' ethos and aspirations, we create the most evocative and strategic activations, from visual identity and content, to immersive environments, using our global network of creative talent. Our mission is to create resounding impact.We believe in influence through experience.PRINCIPLES1. Design must have purpose: we ensure our work balances sharp strategic thinking with strong design work – a recipe for success calls for both.2. Dedication means being there: our directors will be a constant presence – they work closely with clients and creative talent from start to finish, and everywhere in between.3. Every project is a big deal: your challenges are our challenges, and we don't take them lightly – we treat every client as if their company was ours, too.4. Brand is a shared experience: we consider all of our work as a form of ‘experience', whether it's a physical space, a digital one, or simply a brand identity or tagline. They should create memories and shared moments.5. Burst the bubble: we believe in the value of connectedness. Just as we want to join up clients with their audiences, we want to feel joined up to the world around us: with every signed contract, we give 1% of our creative fee to a charity of the client's choice.
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