Management Consulting - , ,
It's not surprise communication channels and social media have grown dramatically in the last few years opening huge opportunities for businesses to grow and showcase their products while building valuable relations with its customers. Hospitality is no exception to these; unfortunately sometimes the hoteliers are too busy, unaware of the value behind these, or unable to accomplish them without help opportunities and are overseen. Zocial has been created to help hotels fulfil these opportunities to the maximum helping promote their products, their image, establishing long lasting relationships with guests and transforming their hotel into a recognised brand. Zocial was created back in 2011 as a project when talent form diverse backgrounds came together with the idea of helping the hospitality industry manage effectively their social media. Whit a team with hands on experience working on Facebook Ireland, hospitality, photography, web design, and online CRM, a pilot hotel (Carton House Hotel) was found and implemented obtaining extraordinary results. Zocial believes the same formulae can be reproduced in the same manner in hotels in Spain delivering the same benefits and a positive ROI.
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