Crafted is run by Brady Walen, a marketing professional and blogger based in Portland, Oregon. The objective of Crafted is simple: provide social media marketing resources and support for the beer community.Social media is one of the most valuable marketing and communication tools available to businesses serving the beer community. It represents a huge opportunity. And while it's not rocket science, it's not easy either. Using social media effectively requires a lot of time, planning, and management. And like any good conversation, social media needs to be dynamic, thoughtful, and engaging.There are a lot of social media resources, consultants and experts out there. But none are as focused on the beer community as we are. Crafted helps breweries, brewpubs, taprooms, bottle shops and event organizers use social media to talk, listen, and connect with beer drinkers. If you like beer as much as we do, we're here to help you out. Crafted can help every step of the way.