Executive Director / Chief Creative Officer at Mimesis Sdn. Bhd. - Shah Alam, Selangor, Malaysia
The core of Mimesis as Aristotle philosophised, is the representation of life in any form of artistic production.Within such toil, the values and beauty found in the reality of life is transpired into a meaningful creation of art.At Mimesis, we believe that the representation of life in art is not just an imitation, but an endeavor of bringing forth understanding towards aspects of life in a form of lived experiences.Such dynamic process is driven by two of our utmost important creeds of Passion and Qualityin which every piece of work is produced with love for the art and our insatiable desire to create the best.These creations will act as a lived experience, where appreciation of products and services are achieved by the end-users at a deeper and more organic level.Such dynamic assimilation in its essence, is our main objective, encapsulated and represented by the term: Mimesis