Alan Luring's Contact Details

Alan Luring's Company Details

Our House | Electronic music culture experience

Amsterdam, North Holland, Netherlands • 17 Employees
Museums & Institutions

Over the past decades, electronic dance music grew from an underground scene to a global phenomenon. There was just one thing missing: a place to experience electronic dance music culture and its history.‘Our House' is ready to fill that gap. Located in Amsterdam, the high tech museum is a tribute to (inter)national electronic music culture. Far from a regular museum outing, Our House brings a futuristic and innovative experience. Visitors take a multisensory tour through the evolution of house music; from Detroit to Amsterdam, Londen to Berlin and from Las Vegas to Ibiza; the trip of this groundbreaking musical genre from the early ‘80s until now.Our House AcademyIn addition to the experience, Our House will also have an educational side by means of its own Academy. It offers the opportunity to explore various aspects of the industry through masterclasses and workshops to those interested in learning more about this pioneering sector. Its contents will be valuable to those new to the industry such as schools and companies, but also as continuing development for professionals as well as to support promising talent. FoundersInitiators of Our House are Fourmation (founded in 2017 by the former C-level management of Dutch dance organisation ID&T) and Dutch Experience Group, architects of the Heineken Experience in Amsterdam and FloriWorld in Aalsmeer. Our House will open its doors in the summer of 2021 and will be located in the Dutch capital.