Alex Watts's Colleagues at Geonative / Illuminate Agency
Alex Watts's Contact Details
510-531-6202
London, England, United Kingdom
Geonative / Illuminate Agency
Alex Watts's Company Details
Let's face it, the traditional agency model is broken; unrealistic goals, no time for innovation, poor partnerships and an utter lack of transparency.We set up Illuminate to change this.Our vision was clear; we needed to put the consumer at the heart of everything we do. It was about inspiring brands, making a difference and using technology in a way that provides a clear brand message while driving sales.To put this in practice, we founded Geode (www.geonative.co.uk), a market-leading native advertising platform that makes engaging campaigns fast and easy to set-up and run, whilst driving high quality traffic to your content. Native advertising is an innovative new format, that combines high-quality content with fantastic creative, and blends it into the natural design and feel of a publisher site. By conforming to the experience of the sites on which the ads are displayed, native preserves the user-experience without being disruptive whilst being far more engaging to the users, resulting in click-through rates that are up to 10x higher than traditional display campaigns.We've gathered the right mix of minds, developed a truly unique culture and evolved a way of working that doesn't just make us different. It makes us better.