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FUEL Intelligence
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FUEL INTELLIGENCE DELIVER'S CUSTOM AUDIENCE INTELLIGENCE, ANALYTICS, AND INSIGHTS FOR GLOBAL BRANDS. Our services drive the way our clients define their consumer targets, track their marketing efforts and in turn, effectively sequence marketing materials and messaging, to optimise and ensure that the right content is delivered to the right audience, on the right platform, at the right time.Custom integrations with social networks, aligned with marketing science powers unrivaled social audience insight and profiling unlocking; conversation themes, interests, demographics and psychographics.Our clients include Warner Bros., 20th Century Fox, NBCUniversal, STARZ, Coca-Cola, Häagen-Dazs, Vodafone, L'Oreal, Huawei, AXE and Kinetic WorldWide.FUEL provides companies with a critical, efficient means of tracking and evaluating their local or international marketing campaigns in real-time, allowing decision-makers to make key data-driven decisions with more confidence and better results.Our Core Products:Brand and Product Audience Planner: During the marketing strategy phase, track, understand and build associated audience profiles.Social Influencer Identification:Determine by social channel whom the right influencer's to partner with are, aligned with your marketing strategy, based on data.Digital Asset Tracker: Track the relationship between client digital asset launches and associated content and custom themes discussed by engaged audiences.OOH Social Audience Amplification:Measure the social amplification of your OOH/DOOH campaign activities, on Twitter and Instagram, by tracking the cumulative social engagement attributed.Product Launch Pulse Checker:Identify how audiences are engaging specifically with the Product launch and features optimising social spend and creative.