(Experience) Brand Strategist - Working Student at dan pearlman - Greenfield Park, NY, US
DOING IT THE DAN WAYBrand management is becoming increasingly complex – more and more touchpoints, higher price pressure, less customer loyalty. We believe the challenges of the future cannot be met by classical agencies and management consultants, or by any one company on its own. Businesses need to build lasting connections to their customers and offer them a relevant experience at every single touchpoint. That's why we founded dan pearlman Group: a collection of specialized enterprises working together to create a shared experience for our clients: emotional, relevant, and commercially successful. Our carefully coordinated process makes the entire customer journey into an integrated brand experience.