Anna Price's Contact Details

Anna Price's Company Details

Anna Price Strategic Marketing

Leicester, England, United Kingdom • 2 Employees
Management Consulting

Strategic marketing is all about the bit that goes on way before we even start to think about how to manipulate the marketing mix (web, SEO, social media, advertising, PR, printed collateral). I work with businesses to help them to assess where they are and get to where they want to be. Strategic Marketing is about establishing a basis for competing in the chosen marketplace. It is about how businesses differentiate themselves from the competition by understanding, developing and capitalising on their strengths. I look at a business's products and services – existing and potential, the markets into which they can and could sell, their customers - understanding what it is they want and helping the business to deliver it. Strategic Marketing is about understanding a business's value, positioning it appropriately in its chosen marketplace and developing a strategic plan in order for it to achieve its full potential. What I do encompasses: products and services, markets, customers, positioning, identifying and capitalising on opportunities for growth, pricing, strategic branding, development of vision and values.