Annie Racine's Contact Details

Annie Racine's Company Details

Fan Club

London, ENG, UK • 20 - 49 Employees
Advertising/Marketing/PR

What is Fanclub?Fan Club is one of the UKs fastest growing shopper marketing groups.What is Shopper Marketing?We define a 'Shopper' as anyone who is on a journey towards buying your brand. They could indeed be in a 'shop', but could equally be a diner, drinker, flyer, user, visitor, player, guest or other.We view 'Shopper Marketing' as the strategic process of developing tailored, creative marketing campaigns founded on key insights into consumer & shopper attitudes and behaviour. These campaigns are then delivered through the effective and measurable deployment of relevant media and messages targeted at each point on the journey towards profitable band loyalty.Our core services:Strategic journey planningCreative developmentSales promotionCustomer recruitment campaignsLoyalty programmesIn-store communicationsDigital communicationsAdvertising activationOur mission:To create world-class work for our clients that's delivered brilliantly.Our clients across the group:- BBC- Nokia- P&G- Sony Pictures Home Entertainment- Budweiser- E&J Gallo Wines- Mars- Abatron International