Senior Graphic & Web Designer (Independent Contractor June 2017 – Present) at Mt. Mansfield Media - Colchester, VT, US
Head of Messaging and Lead Copywriter/Producer/Associate Creative Director
With the average human getting thousands of advertisements hurled at them each day, it takes more than just "a pretty ad" or "a bouncy jingle" to make something stick to the brain of a consumer. The over-used station voice-over with panning shots of your showroom and a shot of your exterior just doesn't work. Your ads have to make a statement and rise above the clutter of the market. Our Climber's Guides demonstrate many of the strategies that we utilize including placement and frequency necessary to make your campaign work. We also believe that the key to professional execution, as well as one's point of attack, should revolve firmly around collaboration. Your position is You. We're not going to try to put words in your mouth, and give your ads a message that isn't your own, but it may take some discussion to pull a few words out that give your business the personality and voice to allow it to be heard above the noise.We're a small group that's passionate about our commitment to you. We understand that our success will be based on your success.