No up-front cost to company method to cost-effectively change medications increases use of generically available drugs Saves money Decreases patient co-pays Easy for doctor to select alternative medication Electronically transfers information to pharmacy Cutting Edge Prescription Savings Program Change Higher Cost Drugs to Lower Cost Drugs Savings on Specialty Medications Saves Money Decreases Patient Co-pays Physicians Make the Choice Electronically Transfer Information to Pharmacy ROI Guaranteed analytics Major Drugs Insurance Agents Brokers and Service Insurance