We believe that ALL girls deserve more. More confidence. More options (especially when it comes to undergarments). More freedom to do what they love. More say.More opportunities.Bleuet strives to give confidence to all girls and support the families that love them through apparel, education, and community. Beginning with our age-appropriate, soft, light weight, moisture-wicking bras and camisoles, Bleuet's initial aim is to redefine the bra buying experience for girls and supporting parents through community, and resources to help them raise strong, confident and kind girls.