Bo Yang's Contact Details

Bo Yang's Company Details

R3

New York, New York, US • 185 Employees
Advertising/Marketing/PR

R3 is a leading global consultancy focused on improving the effectiveness and efficiency of marketers and their agencies. We enable our clients to achieve a competitive edge and a better return on investment from agencies, media and marketing spend. Across the US, Asia, EMEA and LATAM, we work with twelve of the world's top twenty marketers. R3 is a MediaSense Company. Established in 2002, we work with twelve of the world's top twenty advertisers and have consulted to more than 100 companies on global, regional and local assignments. We have developed robust benchmarks and process targets for more than 80 countries. Return on Agencies We help marketers find, pay and keep the best possible agency relationships – covering Creative, Media, PR, Digital, Social, Performance, Event, Promotions and CRM. Return on Media We offer professional analysis of the media process, planning and buying with proprietary benchmarks and tools to set and measure performance. We conduct financial audits to validate and benchmark transparency. Return on Investment Using a proprietary methodology, we help benchmark and provide insights into how your marketing strategies perform in your category and across categories.