Executive Freelance Consultant: Strategic Marketing Communications l Reputation Management at The Reputationalist - Johannesburg, Gauteng, South Africa
The Reputationalist is your business partner when it comes to developing, building and maintaining the image of a brand, whether it be a company or a product. We have experience across a number of industries including FMCG, Engineering, Fashion, Beauty, Business Consulting, Pharmaceutical, Financial, Banking and Motoring. We work in both the B2B and B2C space and are well-rounded in terms of our full-service offering. 1) Public Relations - Reputation management - Crisis planning and communications - Strategic executive counsel - Partner agency integration - Media relations - Social media management - Content development 2) Integrated Marketing Communications - Internal and external communications - Employee engagement / change management - Strategy and planning (B2B, B2C) - Rebranding strategy - Social Media, digital and traditional marketing (ATL, BTL) 3) Project management - Plans, tracking, execution, post-mortems - Brand campaigns - Product launches - Crisis management 4) Creative Hub - Campaign conceptualisation - Design and production - Brand development - High-speed photography - Videography - Digital marketing 5) Coaching and Workshops - Motivational speaker l Guest speaker - Reputational risk / damage control - Key messaging - Media training - Press release writing - Editing, writing and storytelling - Crisis planning and communications - Marketing communications strategy - Linking reputation and business strategy - Personal brand6) Professional Business Support Services - HR support: general and strategic - Contract management - Disciplinary & Union management - Payroll (local and foreign) - Financial services - B-BBEE Moderation and verification - Legal services7) Recruitment of Industry Specialists - Screening and interviews - Placements based on role and culture fitWe believe in client relationships, transparency, respect, compassion, a healthy culture, professionalism and excellence.