Brandon Chicotsky

Business Director at Ascent House - Park City, Utah, United States

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HQ
+1 817-800-1798
Location
Fort Worth,Texas,United States
Company
Ascent House
Brandon Chicotsky's Company Details
Ascent House logo, Ascent House contact details

Ascent House

Park City, Utah, United States • 2 Employees
Marketing & Advertising

Ascent House offers private influencer events with an online audience of over 30 million that align with each client's intended demographic segment. For web3 projects, Ascent House offers split billing (half in USD, and half in the client's native coin).With fellow influencers present, collaborative inspiration, joint media production, and audience growth are realized, all while prompting massive inflows on behalf of a client.Ascent House was born out of private equity to help establish traction for early-stage and growth-stage brands with sufficient funding and revenue to enter the mid-market. A 30-million audience provides a statistical reliability standard that enables Ascent House to guarantee a click-through rate (CTR) of $0.20 (twenty cents) when two conditional factors are realized: (1) demographic alignment with the audience and client's deliverable; and (2) message-market-fit. Ascent House's CTR is markedly lower than the industry average, greatly benefiting clientele. Ascent House provides content guidance to participating influencers to help realize the former conditional factor; and when applicable, to ensure securities law compliance if a cryptocurrency is ever associated with a client. Influencer recruitment is accomplished through an agency-affiliate network and direct influencer outreach. Most large-audience influencers do not have web3-specific followers, which necessitates multiple web3-centric micro-influencers present at events.Influencer participation includes "stories" (i.e., short clips on social channels) with brand tags, URL "drops", and at least one dedicated post to promote the sponsoring brand or project.Ascent House also white labels services for media ecosystems and marketplaces (e.g., a platform with individual projects, content creators, or apps). In these environments, brand sponsorships offset expenses for Ascent House's services, all while providing brand ROI for the sponsors and increased traffic for the ecosystem.

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Brandon Chicotsky works in the Marketing & Advertising industry.
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