Ignite's LucidVueCX technology solution is for CMOs looking to their consumers for feedback. The technology analyzes all exchanges including: phone calls, social media, and emails and then presents the CMO with a more complete view of company brand loyalty. Lucid's technology compliments or replaces focus groups, surveys, and polls. The speech/text recognition platform saves time and money by eliminating cost for labor usually associated with collecting the data from 100% of the consumers conversations.