Bruce Cowgill's Contact Details

Bruce Cowgill's Company Details

AlphaImpactRx

Horsham, PA, US • 250 - 499 Employees
Advertising/Marketing/PR

AlphaImpactRx is the leading provider of primary research-based insights, analytics and solutions to biopharmaceutical, consumer health and medical device companies. Through the combination of its consulting expertise, innovative technology, proprietary physician panels and syndicated data assets, AlphaImpactRx provides market research to help its global healthcare clients make informed and timely business decisions to develop and market their products. AlphaImpactRx brings together two organizations, AlphaDetail and ImpactRx, with significant experience and expertise in healthcare market research. AlphaDetail has been an innovative leader in custom research and influence network mapping across all stages of the brand life cycle. ImpactRx has pioneered mobile research direct from the physician's office, and has been a leader in measuring the effectiveness of promotion across the biopharmaceutical industry. Its ProVoice offering is a leader in the measurement of professional promotion's effectiveness for consumer health and medical device brands and its proprietary, longitudinal data asset fuels breakthrough promotion response analytics.Now combined, AlphaImpactRx, integrates the complementary research, analytics and therapeutic expertise of these two organizations to deliver higher-value insight, products and solutions.AlphaImpactRx has office locations in Horsham, PA and San Mateo, CA.