Bryan Barsness
Vice President of Sales and Marketing & Co-Founder at ProduceIQ - North Palm Beach, FL, US
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ProduceIQ
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We are the first anonymous digital marketplace for qualified growers and buyers to achieve greater access and efficiency. The produce industry, which is the foundation of good health in our society, is ripe to benefit from a digital transformation. As consumer shopping habits rapidly shift, market forces change, and traditional foodservice and retail business practices blend, the produce industry needs to become more nimble. Buyers need the ability to quickly access new growers and greater inventory. Old ways of discovering prices, negotiating contracts, and tracking orders limit buyers from moving fast and add to the cost of doing business. A digital marketplace provides direct access to food-safe growers, improved price transparency, and a more efficient process for buying and selling produce. ProduceIQ is your trusted partner in this transformation, building a curated ecosystem of Growers and Buyers to trade fresh produce with confidence.