WEE ARE THE PPL (WATP) is the brainchild of me, Art Director Bryan McCloskey. It's an alternative apparel brand that was developed for little dudes aged 2-6.Inspired by all the loves of my life, including skateboarding, typography, tattoos + rock n' roll. It's far out there for a kid's clothing line, but that's exactly what I wanted, so there. :PWEE ARE THE PPL is the only brand of kids gear that delivers modern-designed, non-traditional kids clothing because only WATP is committed to making you jealous of your kid's gear.WEE are committed to donating 10% of our annual Canadian retail revenue to regional Children's Hospitals across Canada.