Cathy Wilcox's Contact Details

Cathy Wilcox's Company Details

Leadership in Medicine

N/A, , US • 20 - 49 Employees
Advertising/Marketing/PR

If you need to know who are the most prominent, admired, and influential actors in healthcare, how they are interconnected, and why, you need our expertise.Given how vastly complex are the relationships among providers, researchers, and other significant actors in healthcare, it is vital to focus on key opinion leaders (KOLs) at local, regional, and global levels, and to understand the ties among them. Equally essential is recognizing the roles played by key leading organizations (KLOs) such as medical institutions, payers, professional organizations, patient groups, government entities, and journals in structuring KOL activities and relationships, since those are the stages on which KOLs perform. Call on us for the insight and guidance you need.We map the nexus of organizations and individuals that comprise your target markets.Since 1995, when Leadership in Medicine pioneered the use of social network analysis to examine KOL influence patterns, our market research services have ranged from tightly specified quick-turnaround identification of KOLs in small numbers to detailed maps of the ties among large numbers of researchers, clinicians, and leading healthcare organizations worldwide.No matter the region, specialty, therapeutic area, or preferred methodology, Leadership in Medicine's KOL & KLO market research services are deepest, broadest, and best.