Chef Hadeel's Colleagues at Aseel Culinary Group
Chef Hadeel's Contact Details
Riyadh,Riyadh Province,Saudi Arabia
Aseel Culinary Group
Chef Hadeel's Company Details
Born and bred in Saudi Arabia, Aseel Culinary Group develops inventive and niche restaurant and dining concepts primarily in the GCC region. Targeting the middle to high-end consumer, these retail and F&B concepts provide customers with a unique tailor-made experience crafted by some of the leading hospitality management professionals worldwide. Led by CEO Faisal Suleiman Al Rajhi, the company brings together operating expertise, significant business management experience and vast hospitality knowledge to be able to bring trailblazing brands to emerging markets. With its first concept, Sum+Things, having opened in Riyadh in 2018, Aseel Culinary Group has since created and operated the Ithra Winter Garden by Sum+Things pop-up as well as BazĀru, the city's newest trendy Japanese restaurant. Building on their flair as concept innovators and operators, the group will open pizzeria Quarantotto48 in Nakheel Mall in July 2021 followed by Sum+Things Bujiari in November 2021 and Samar, a brand-new concept in Riyadh's Al Diriyah Quarter in late 2021.