Chinwe Maduabum's Contact Details

Chinwe Maduabum's Company Details

ARDA Development Communication Inc.

Lagos, Lagos, Nigeria • 7 Employees
Nonprofit Organization Management

ARDA – Development Communications Inc. is a leading development communication, non-profit organization headquartered in Lagos, Nigeria. Previously known as the African Radio Drama Association (ARDA) (1996-2017), the organization has effectively communicated social and behaviour change for over twenty years. ARDA-DCI, building on two decades of development communication experience across different media channels, has become an innovative, enterprising and vibrant development communication institution that produces creative, culturally relevant, impactful, high-quality content for sustainable development in Nigeria and across Africa.At ARDA-DCI, we use storytelling, entertainment-education approaches and research to design efficacious materials for dissemination on traditional and new media platforms. We produce radio and video programs, viral video skits, podcasts, print materials, mobile applications, and live stage performances that effectively communicate sustainable development messages to audiences and key beneficiaries in a way that is relevant, acceptable and accessible. We also believe strongly in inter-personal communication, organizing and engaging in live and virtual community engagement activities to gain a better understanding of the issues faced by stakeholders in our programs. We utilize participatory program design and management methodologies that put community members and potential beneficiaries at the forefront of the communication program we design, implement, manage, monitor and evaluate throughout the lifespan of each of our projects. We prioritize advocacy, community dialogue and outreaches organized and led by the community members themselves to promote ownership of each project and ensure long-term sustainability.