Mereo offers business intelligence and revenue optimization solutions. Its services include profit assessment, process improvement, tools integration, implementation, maintenance and support, as well as staff training. The company's services help in client evaluation, forecast demand, price airtime, and optimize allocation. In addition, Mereo provides consulting, data mining, and research and development services. Its clients include sales houses in the television, radio, and outdoor advertising sector. Mereo was founded in 2000 and is based in Paris, France