Consumer Product Goods Growth Architect | Strategic Planner | Streamlining Operations at Jupiter Sales and Marketing - N/A, N/A, US
Launched a successful business process outsourcing firm delivering turnkey sales, distribution, marketing and management services for consumer packaged goods companies at a fraction of the cost of internal sales and marketing leadership teams. Create win-win relationships between our clients and top executives within our valued retail partners include big box national retailers including Walmart, Target, specialty retailers including Bed Bath & Beyond, Pier 1, and Tuesday Morning, department stores including Kohls and Macy's, and grocery retailers including Sprouts, Natural Grocers, and Whole Foods. Represent manufacturers of lawn and garden, consumer electronics, housewares, home textiles, home décor, furniture, including natural/organic food and beverage products. - Marketing solutions include SWOT analyses, market research, go-to-market strategy, pricing, retail shelf space and EDI, replenishment programs, product roadmaps, niche product placement, ROI analysis of marketing, development of compelling product packaging and plan-o-grams, point of purchase displays. - Sales solutions include overall analysis of sales strategy, streamlining sales cycles, hiring and training internal sales teams as well as leveraging a national contract sales force (manufacturer's representatives) of 40 in key markets to drive successful entrée of new products into major retail distribution channels, and tracking / reporting of sales metrics (velocity, sell-through) using Retail-Links. - Operational solutions include consulting with manufacturers in P&L analysis, materials sourcing, and supply chain cost reduction.