Clare Urbanski's Colleagues at Unsolved Case Files
Clare Urbanski's Contact Details
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Milwaukee, Wisconsin, United States
Unsolved Case Files
Clare Urbanski's Company Details
We recognized the growing interest in true crime and wanted to create a product for that market. We were midway through development of a product about serial killers when we had a change of heart. We decided we didn't want to glorify murderers. And if anyone in the true crime arena should be honored, it's the investigators who catch the killers and bring justice to the family members left behind.Turning a case file full of documents and pictures into something you play is anything but simple. We spent months brainstorming how to make an experience that not only felt authentic but was also interactive and fun. We wanted to immerse players into a story and deliver an experience more exciting than a Hollywood blockbuster.Eventually, our concept evolved into a real workable case with a realistic-looking case file and a three-step process to provide plot twists and release new evidence as detectives work through the case. We also developed an online answer key so you can test theories without spoiling the answer and get hints if you're stuck. After six months of hard work, we sent our first 14 prototypes of the Harmony Ashcroft Case to Amazon.We sold that first batch of cases in a week and got the feeling we might be onto something.Things got a little crazy about 2 months after we sold our first case because several of our fans' social media posts started going viral. At one point we went from 24 Facebook fans to 24,000 in 24 hours!In August of 2019, just seven months after our first sale, we partnered with international game distributors, Goliath Games and The Pressman Toy Corp. This partnership has enabled us to get Unsolved Case Files on the shelves of Walmart, Target and numerous other national retail stores. The positive feedback we keep receiving from all the fans out there keeps us going day and night.As long as there's still detectives ready to solve them, we won't stop making Unsolved Case Files.