Cliff Whitehead's Contact Details

Cliff Whitehead's Company Details

OCS Brands

Greenville, SC, US • 5 - 9 Employees
Advertising/Marketing/PR

A partnership with OCS Brands is very different from the traditional broker model. Collectively, our executive team is made up of specialists in every aspect of the Convenience Services Channel, with more than 100 years of expertise in Operations, Manufacturing, Distribution, Marketing and Sales. We have all served as c-suite executives within the industry as well as serving on many state, regional and national industry boards. This experience provides our manufacturing partners with an unrivaled network of Top to Top Relationships in the industry and our operator partners with the confidence of knowing that products represented by OCS Brands will bring better velocity and profits. We don't do drive-by baggings, rather, we use our brands' data to consult on which products make sense for operators and help them implement new strategies for success. We Drive value to the operator through consultative selling and merchandising recommendations. Knowing what sells with different demographics to have the right products in the right markets.We attend national and regional trade shows, increasing brand awareness while maximizing sales growth and ROI against trade spend.The Convenience Services channel is becoming more retail focused vs foodservice as the industry moves more to self checkout micro markets. Operators are looking for expertise from their brokers and suppliers on what works in retail. They are looking for more retail data like IRI market share to drive their decisions.Lastly, we have a stellar reputation for our State Of The Art Digital Marketing Department, connecting with several thousand operators daily.OCS BRANDS is a proud member of NAMA.