Brandon Maxwell is a luxury women's ready-to-wear label launched in New York in 2015. The brand was born out of the desire to make women feel beautiful, sophisticated and powerful, with timeless garments that are impeccably tailored. With a focus on craftsmanship, the entire collection is designed and produced in New York City.Surrounded by immaculately dressed women from a young age, Maxwell was captivated by the women that passed through his grandmother's boutique in Longview, Texas. He went on to study photography at St. Edward's University in Austin, and began assisting stylist Deborah Afshani in 2009, followed by Edward Enninful, and then Nicola Formichetti in 2010. Maxwell has acted as the fashion director to Lady Gaga since 2012.Inspired by the strong women Brandon surrounds himself with, his hallmark style of sharp tailoring and sculptural details are apparent in his namesake collection. The brand has been worn by many influential women, including Jennifer Lawrence, Reese Witherspoon, Kate Hudson, Lady Gaga, Gwyneth Paltrow and Uma Thurman, among many others.