Darren Cross

Co-Founder at superchannel - Los Angeles, California, United States

Darren Cross's Colleagues at superchannel
Jeff Porter

Advisor

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Harry Poloner

Co-Founder

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Darren Cross's Contact Details
Email (Verified)
***@superchannel.co
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Mobile Number
(XXX) XXX-XXXX
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HQ
Location
Santa Monica,California,United States
Company
superchannel
Darren Cross's Company Details
superchannel logo, superchannel contact details

superchannel

Los Angeles, California, United States • 3 Employees
Entertainment

User generated/social destinations like YouTube and TikTok have a problem with the composition of their audience: many are under 13. YouTube alone drives over 5.5 billion daily views, many by kids. Although YouTube's ToS restricts anyone under 13, it publishes content that appeals to kids. To address this issue YouTube created YouTube Kids, a content destination for toddlers. More recently, YouTube imposed monetization rules on creators to discourage inappropriate video content deemed attractive to kids. While YouTube's efforts are underwhelming, TikTok and other UGC platforms have done less.Kids are unprotected● Content with adult themes and language● Adult privacy rules and social tools● Adult advertisingsuperchannel: BIG kid UGC/social (6-12)● Environment is secure and kid-appropriate● Content is minimally modified and kid-safe● Age-appropriate ads/sponsorship and commerce

Details about superchannel
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Darren Cross currently works for superchannel.
Darren Cross's role at superchannel is Co-Founder.
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Darren Cross works in the Entertainment industry.
Darren Cross's colleagues at superchannel are Jeff Porter, Harry Poloner and others.
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