Manager at Patterson Advertising Reports, Inc. You get to see your competitors print advertising data - Northbrook, Illinois, United States
You are a media buyer, client manager or marketing director who uses magazine advertising in your media mix.How quickly can you see what your direct competitors are doing?What do their ads look like?Which ads ran where and how many times?What is the magazine ad strategy of your most important clients, prospective clients and their competitors?These questions are instantly answered with the tailored competitive ad tracking service you get from Patterson Advertising Reports, Inc.Who We HelpPAR helps people who create, plan, buy and sell magazine advertising by saving them time and money in getting to the gritty details of their competitive market.We put hands and eyes on over 475 magazines every month and pull out more competitive advertising detail than any other competitive ad tracking service.Here's Why It's ImportantThe knowledge you get from your PAR Reports saves you time and provides strategic facts that reveal strengths and weaknesses in competitive ad strategies in your market.Market facts that include the who, what, when, where, and how often in magazine print advertising. Your reports include details and ad images of a particular advertiser, a specific advertising category or multiple categories, and big picture statistics of your entire magazine market.The information you get comes in several easy to use formats including a proprietary web based platform that allows you to prepare your own specialized reports for research and presentations.