Head Of Marketing Communications - Assistant to Deputy General Manager - at AB Group Inc. - Richmond Hill, ON, CA
AB Group started in Edmonton, Alberta, and built an online media company based on Life AB (Life AB Network Ltd.), covering housing rental, second-hand market, vehicle trading, job hunting, city food, news and local life services. It also provides a full range of brand marketing and professional advertising services for Chinese merchants in Alberta.After the establishment of AB Group Calgary Station, AB Card Aurora Card service was launched jointly with Edmonton Station. AB Aurora Card is an aggregate entity discount card issued by AB Group all over Canada, enabling consumers to enjoy the most favorable and comprehensive discount information. In addition, we use our own media influence to become a popular new media life service and information exchange platform in Calgary.This time, AB Group successfully established a new platform in Toronto. In addition to creating our professional life service platform, we also solemnly launched tailor-made brand promotion and marketing planning services for enterprises. Focusing on the shaping and dissemination of brand image, on the premise of mastering a large amount of information, focusing on the purpose of brand marketing, we should follow the principles of systematisms, feasibility and creativity and provide a scientific program for the overall marketing activities of enterprise brand. Including the collection of various information, the mastery of the psychological expectations of target customers, the design of brand image, the choice of communication methods and brand image creativity, and other planning schemes, to ensure that AB Group serves each partner with the most professional and reliable means to achieve the goal of mutual benefit and win-win situation.