Agrainz is a B2B marketplace for the Hotels Restaurants and Caterers (HoReCa) segment. We provide an online platform that connects food production and food services. In this capacity, we aim to address the lack of organized procurement, complete marketplace and bring in seamlessness to the process. Also, with more than 1.5 million eateries in India* and about 12,000 eateries in Bangalore, the creation of this new service category makes us ideally placed to use the first mover advantage and gain an opening to raise the entry barriers for possible competition.