Our mission is to empower females and men globally to be confident in themselves and be who they want to be. IBeauty is a bold, straight talking fashion brand inspired by real life in New York that aims to do exactly that. Everything we create is informed by our customer along with global influences like social media,New York's street style, and New York's culture, creating a destination that delivers and encompasses everything it means to be a women and men on the go in the world today.visit us at @ibeautybernadnyc