OPTIONS is the specialist supply chain solution for Business to Consumer, and Business to Business, Direct Marketing Enterprises operating through a variable mix of mail order, retail and ecommerce sales channels. This site is a no-nonsense introduction to the OPTIONS applications for such companies who regard investment in systems as a key component in their business strategy mix. The objective is to enable the viewer to determine quickly and securely if, given their functional parameters for a new system, OPTIONS merits consideration as a potential solution. Hence this site is a management summary of key features by primary operational areas, supported by other system related information, that should be taken into account when investing in a new system. We acknowledge that all users have specific operational needs and budgetary objectives, therefore we would encourage you to contact us for a no obligation discussion of your system requirements.