Cleaning and personal care products delivered as a powder that dissolves in water at home.Beautiful, effective, and affordable products to enable reduce and reuse at a global scale, eliminate emissions from shipping water, prevent billions of bottles from going to landfill, and help save the planet from drowning in single-use packaging.Commercially purposeful and purposefully commercial. We are reimagining effective and sustainable essential products, eliminating packaging waste, and demonstrating success in a circular economy.