About JapanConsumingJapanConsuming is a company dedicated to delivering relevant, practical research and advice on Japanese consumer markets to international companies. We do this through reports, custom research, consulting and presentations.Expert Analysis The aim of our business is to provide the kind of market intelligence and advice that can help international consumer goods companies compete better in Japan. To do this, we built a team that combines business insight and market analysis skills to provide intelligence that is clear, insightful and above all usable. Over the last 10 years, our clients and subscribers have consistently commented on how our data and analysis has led directly to new business whether in sales, marketing, investment or M&A.Coverage and Quality We cover all consumer sectors. We research retail trends, product developments and launches, consumer buying trends, financial performance and company strategies. One of the tenets of our business is the quality of our research. We are constantly monitoring retail and consumer markets and trends and invest heavily in new resources. We also have a special focus on the activities of non-Japanese companies in Japan to help companies make relevant cross-comparisons. JapanConsuming is the only company of its kind.