Situated in our UNESCO-listed White City gallery space in the heart of Tel Aviv, Glassworks presents a carefully-curated eyewear collection by the best independent brands from around the world. No run-of-the-mill designs, no conglomerate-owned companies – we know the makers personally and select every frame ourselves. Each pair has a story to tell. Committed to the sustained care of our clients' eye health, our in-house optometrists combine state-of-the-art equipment with unequivocal human expertise to provide exceptionally thorough eye examinations in an ergonomic, naturally-lit space designed with vision and relaxation in mind. Our on-site laboratory allows us to customize every lens and every frame ourselves, as well as offer repair, restoration and reinvention services. At Glassworks, we understand that innovative technology plays a fundamental role in creating effective and engaging experiences for consumers – both on and offline. We don't believe in substituting human interaction for technology – instead we seek to utilize and develop advanced streamlining tools that allow more time for genuine human connection.