The Value Advisory Ecosystem (VAE), formerly known as the Outcome Selling Advisory Ecosystem (OS AE), is an elite peer group of professionals at world-class companies who want to improve the acquisition, retention, and growth of customer accounts by partnering on the attainment of business outcomes. The VAE meets to share emerging best practices, industry trends, and value selling strategies. It is comprised of thought leaders in sales, sales enablement, customer success, marketing, and value management.