a simple on-page changes and link-building were enough to get the best rankings on search engines. For most SEO service providers it was easy money, easy results. This attitude changed when Google announced the new updates (Panda, Penguin, Hummingbird).SEO service providers had 2 options: stop their business and start blaming Google or adapt to the changes. An Expert SEO chose the second option, so we started implementing the Adaptive SEO approach. This decision has proven to be the right one and the results speak for themselves, but most importantly our clients are happy!An Expert SEO offers services to ensure website traffic, sales of products and services though Internet and Social media Marketing.Internet marketing, or online marketing, refers to advertising and marketing efforts that use the Web and e-mail to drive direct sales via e-commerce as well as sales leads from Web sites or emails.Internet marketing and online advertising efforts are typically used in conjunction with traditional types of advertising like radio, television, newspapers and magazines.Internet marketing can also be broken down into more specialized areas such as Web marketing, email marketing and social media marketing:Web marketing includes e-commerce Web sites, affiliate marketing Web sites, promotional or informative Web sites, online advertising on search engines, and organic search engine results via search engine optimization (SEO)Email marketing involves both advertising and promotional marketing efforts via e-mail messages to current and prospective customersSocial media marketing involves both advertising and marketing (including viral marketing) efforts via social networking sites like Facebook, Twitter, YouTube and DiggSocial media marketing refers to the process of gaining website traffic or attention through social media sites.