Frank Gamboa's Contact Details

Frank Gamboa's Company Details

Frank Gamboa Consulting

Pasadena, California, United States • 23 Employees
Marketing & Advertising

Our Services: We offer management of your SEM, PPC, and Direct Response Online marketing efforts which include Search Engine Display Networks, Shopping Engines, and PPC via social media channels like Facebook. SEM stands for Search Engine Marketing and PPC stands for Pay Per Click. These terms are often used interchangeably in the industry, but they generally mean paid ads you see after performing a search on one of the major search engines like Google, Yahoo, or Bing. However, this world is also comprised of display networks like Google's, which means your ads are showing on websites in their network. Also, shopping engines like Shopzilla and social media channels like Facebook have PPC options. Direct Response means our goal is to have your potential customers perform some sort of quantifiable action on your website that can be clearly tied back to a monetary value in your business. These actions can be to buy a widget, to sign up for some sort of subscription, to fill out a contact form, etc. Direct response is considered different than branding in that branding engages interest in a company or product but does not as easily correlate to monetary gain. We don't specialize in SEO (organic search optimization) & Branding, though we have partners we can direct you to for those efforts. Visit our website to learn more about our approach, case studies, testimonials and our list of clients. FrankGamboaConsulting.com