G Mulder's Contact Details

G Mulder's Company Details

Easy Way to Health (EW2Health B.V.)

Leiden, Zuid-Holland, Netherlands • 8 Employees
Health, Wellness & Fitness

EW2Health develops scientific, AI-powered algorithms and numberless monitoring solutions to empower sustainable change for healthier lives. Our vision is to improve health by removing barriers and providing tools and metrics that provide long-term results, healthier people, and improved ROI for health promotion programs.$9 billion is invested in health promotion programs each year, yet 55% of the workforce is overweight/obese – and the trend continues to rise. This population is responsible for 50-65% of healthcare costs in a company, there is a lack of adherence and retention, and very few programs have metrics to show results.Our first product, Sinque, focuses on weight loss – overweight/obesity is at the root of many diseases, including high blood pressure, type 2 diabetes, and coronary heart disease, to name a few. "Gravitophobia" – the fear of scales – is a real thing that is at the core of adherence problems. We address this by removing the numbers that scare people away. Numberless monitoring motivates frequent measurement. We combine this with unique scientific, A.I.-powered algorithms that personalize and forecast metrics. Clients see a dial that shows they are on track, instead of misleading data points that vary and can seem like you aren't on track, but you are, which increases adherence. This combination – numberless monitor with science and a friendly interface – resulted in 40% improvement in weight loss program results.Health providers, like personal trainers and nutritionists, use this information to personalize diet and exercise programs two weeks in advance, so they can proactively help their clients reach their goals.Who are our clients? Individual health providers (e.g., personal trainers, nutritionists), gyms, health insurance/insurance brokers, and employers use our products to improve health promotion program results (ROI), improving the lives of clients, employees, members.