Strategy consulting firm focused on helping software companies bring new and innovative products to market. Areas of speciality include: identifying market opportunities, developing product strategies, and implementing new revenue models. Clients include: TripAdvisor (http://www.tripadvisor.com) - worked with management to identify new business opportunities related to travel and restaurants. Evaluated multiple go-to-market strategies and revenue models.HeyWire (http://www.heywire.com) - worked the CEO and management team to identify new business opportunities for SMS and messaging mobile application. Identified new market opportunities for SMB and enterprise customers.Apperian (http://www.apperian.com) - worked with founder and board to identify and develop iphone applications and products for enterprise smartphone users. Delivered strategy and ideation services to clients developing iPhone apps for employees and customers.Embarcadero Partners (http://www.embarcaderopartners.com) - provided technology strategy to leading global companies. Designed and developed a mobile application and social collaboration portal to support management of a leading technology company.Design Continuum (http://www.dcontinuum.com) - worked with CEO and management team to identify new market opportunities, develop plans for different lines of business and transition organization to new leadership and separate business units.