Founded by industry veterans Elliot Sloane, Susie Fogelson and Gary Nelson, ThroughCo partners with clients to develop solutions that identify the throughline between narrative, reputation and ultimately valuation. We are engaged to advise clients in their most important transformative moments, offering strategic and tactical communications expertise in mergers and financial transactions; new product introductions and extensions; brand redefinitions; crisis communications; purpose-driven initiatives; go-to-market campaigns; and investor relations. The team brings decades of senior leadership with an integrated mix of consumer-facing, B2B and corporate problem-solving experience. We are a firm of leaders who are as comfortable working with Boards and C-Suite executives plotting corporate growth strategy as we are sitting with brand and marketing teams developing new innovations and product road maps.