George Minassian

CEO at Crossbar - , Rhode Island, United States

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Crossbar
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Crossbar logo, Crossbar contact details

Crossbar

, Rhode Island, United States • 1 - 10 Employees
Sporting Goods

Crossbar is a social enterprise that supplies soccer goals, equipment and apparel. We devote 100% of our profits to building new schools with soccer fields in developing countries around the world. Soccer motivates the youth to excel at a quality education, a quality education influences a strong economy, and a strong economy can help lift communities out of poverty. Together we can use business to do something that matters. At Crossbar we want to provide people, clubs, teams, schools, universities and facilities with THE BEST soccer goals. Ranging from personal sized goals to FIFA approved stadium goals, not only will our products be market leading quality, but they will brand the industry as a leader in business-for-cause, as every cent of our profits are used to build schools in developing countries. Our goals as a company are not only to complete social missions and inspire others to use business for good, but to provide our customers with a way to be involved in something bigger than just the game. We want schools, colleges and companies to be able to do their part in creating change in an awesome way, increasing their personal fulfillment and organizational values along the way. Did we mention that 70 percent of people being recruited (employees and athletes) say they would be more loyal to a company that helps them contribute to important issues. (2016 Cone Communications Employee Engagement Study).

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George Minassian currently works for Crossbar.
George Minassian's role at Crossbar is CEO.
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George Minassian works in the Sporting Goods industry.
George Minassian's colleagues at Crossbar are Ray Gayhardt, Chris DeGroat, Ken Ryther, Jordan Grosso, Taylor Ross and others.
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