Inaura was founded by Mark Hawkridge and Scott Singleton in 2004 with a simple mission how to make the lives of business owners simpler. We did this by introducing an online method of capturing transactions and producing management accounts and tax packs for our clients. This meant that business owners could focus more time on their business and less time on the accounting and tax complexities. Subsequently we launched our Payroll department catering for all the payroll needs of our clients. Clients were now able to simply inform us electronically of the amounts they wish to pay their staff and we would take care of the rest.In 2008 we began to revolutionise the historical thinking of how accounting and tax should be done by Entrepreneurs. We did this by implementing the second build of our online system to cater for a much wider range of data.The new system was an overwhelming success as we have gained significant market share among both small and medium size businesses. 2012 gave birth to our development company SoftLoft headed up by Keith Simon our Chief information Officer.SoftLoft is in the final phase of developing our third build which will take the concept of online accounting to an Enterprise Resource Planning (ERP) level.SoftLoft enterprise promises to be a game changer in the ERP world, backed with the Inaura mission statement of Simplicity.