Gianfranco Guevara's Colleagues at Qualitta
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Peru
Qualitta
Gianfranco Guevara's Company Details
Qualitta's success comes from focusing on core principles: building trust with clients, innovation, constant optimization, and customer-centricity.My focus with every client is to drive revenue by developing marketing strategies that maximize opportunities and resolve problems. To succeed in today's sophisticated marketing environment, I work closely with clients to identify the root causes of marketing challenges and business growth opportunities through a rigorous tried-and-true methodology including:-Interviewing and understanding stakeholder's positions;-Revision of marketing KPI and past experiences;-Obtaining customer insights such as needs, wants and behaviors through consumer research; -Understanding of key marketing and business levers;-Articulating business and marketing objectives. I rely on a network of expert professionals engaged for different client needs: consumer researchers, analysts, statisticians, designers, AI experts, copy writers, programmers, UX experts, among others