About Piccolo:Launched in 2016, Piccolo is the UK's fastest growing baby food company.We are passionate that children should enjoy the healthiest and most nutritious food from the very start of their weaning journey. From infant formula to meals to snacks to a cooking range, we provide parents with products that encourage little ones to embrace a lifetime of healthy eating. We aim to inspire little adventures each day by encouraging families to enjoy the convenience of Piccolo and spend quality time together. We believe in giving back and keep sustainability and provenance at the heart of our sourcing decisions with most of our organic ingredients planted and nurtured in independent family farms.Voted in the 30 most philanthropic businesses in the UK, we are committed to giving 10% of our profits to charitable programs that help local families and support Little Village, a baby bank providing essentials to families in need, and City Harvest, a food bank supporting over sixty children's charities with our products. We have donated over 200,000 meals in partnership with the British Red Cross and Trussell Trust as well. Piccolo is the UK's fastest growing baby food brand and has been voted by Real Business one of the Top 30 Most Philanthropic companies in the UK. We are a LDC Top Fifty Most Ambitious Business Leader and Sunday Times One to Watch as well as runner up for the Growth Champion of The Year of the Growth Investor Awards 2019 and nominated for the Grocer's SME of the Year. Featured in the Financial Times, the Times, City AM, the Sunday Times, the Evening Standard, BBC News, BBC's Business Inside Track, BBC Going Global, we aim to always strive for the best for little ones. Piccolo can be found across all major retail in the UK and increasingly abroad.www.mylittlepiccolo.com