Strand Equity Partners ("Strand") is a Los Angeles-based growth equity firm investing in the next generation of distinctive consumer brands. Strand is led by a team of experienced and successful investors and entrepreneurs. With a permanent capital base, Strand maintains a flexible approach to structure and partnership, enabling dynamic entrepreneurs and management teams to accelerate growth and build durable businesses that create long-term value. Strand adds value to its portfolio companies through its marketing and operational expertise as well as its extensive network of industry relationships.